Winner of the Best Real Wedding

MILANO - Italy - 27th June 2019

Emotions Photo wins the Best Real Wedding with a black and white reportage.

 Over 16,000 reportages participated in the first edition of the “Best Real Wedding” by Matrimonio.com, the most important wedding portal in Italy.

● Víctor Lax, Franck Boutonnet, and Flavio Bandiera, world-wide recognized photographers, were the three members of the prestigious jury.
● In these awards, photographers and videographers participated with their 2018 and 2019 wedding reportages, and couples using the portal Matrimonio.com were responsible for choosing the finalists with their votes.

Matrimonio.com, a leading wedding portal recognized worldwide, searched during June for the best wedding reportage of the year. The award, entitled Best Real Wedding, took place in six of the fifteen countries of The Knot WorldWide group, of which Matrimonio.com is part. In Italy, Emotions Photo’s reportage telling the love story between Andrea and Katia in Lecce was elected as the Best Real Wedding 2019.

Matrimonio.com, which recognizes the best wedding professionals every year with the Wedding Awards, wanted to take it a step further by creating a special award to honor photographers and videographers for the impressive work they do to make the bride and groom happy on their big day. This is one of the most important categories for all couples who say Yes, I do! In fact, 78% of brides and grooms hire a professional for their wedding photos, and although it takes between 6 and 12 months to organize a wedding, all couples agree that the wedding day goes by very quickly and that reconding is essential, as it will be responsible for keeping alive forever the memory of this unique moment in the lives of couples.

Nina Pérez, CEO of Matrimonio.com and member of the jury of Best Real Wedding, explains the importance of the photography and video category in the portal and indicates that it is one of the most relevant items in defining the budget of a wedding. “Along with the wedding venue, this is one of the vendors that couples book the most in advance. Couples look for a professional with whom they feel a connection and, in more than 70% of cases, they choose him for the style of his photos and videos,” comments Pérez, “The Internet is the main source of discovery for couples, even before third-party recommendations or geographic proximity.”

The jury consisted of five experts in the wedding and photography industry, including three prestigious and internationally renowned photographers.  Italian Flavio Bandiera, an internationally renowned wedding photographer. He is the founder of the exclusive portal “Best of Wedding Photography”, which includes among its members the best wedding photographers in the world and the best photographers of ANFM, the national association of wedding photography in Italy.  Franck Boutonnet, an award-winning wedding photographer, specializing in documentary photography, has won over 230 international awards in the last 10 years and is regularly among the top 10. Finally, the Spaniard Víctor Lax, awarded “best wedding photographer in the world” for several consecutive years by the photo portal Fearless Photographe. Lax is known for his distinctive artistic style that seeks expressions and spontaneous emotions; Besides, the great photographic criteria of these three professionals have been added the extensive knowledge of the digital Wedding industry of Rebecca Crumley, Director of Real Weddings of The Knot WorldWide, and Nina Pérez, CEO of Matrimonio.com.

“Having a series of images of an important day like the wedding day is not so easy. Capturing the emotions of each moment while guaranteeing the utmost respect for the couple, is something that requires high effort and professionalism.

These photographers have their own talent and art, they become “photographic witnesses” of a day full of emotions and capture the happiness and emotion thus creating unforgettable memories.” Nina Pérez CEO of Matrimonio.com.

To win the “Best Real Wedding” award, the only thing required for professionals was to upload a 2018 or 2019 reportage to the Real Weddings section of the Matrimonio.com portal.

To award the title, the jury took into consideration aspects such as photography technique and the ability to convey emotions through images.

The Italian photographer Emotions Photo decided to tell the story of Katia and Andrea entirely in black and white. With his elegance and decisive cuts, he captures unique moments and transforms them into art. She portrays not only the emotions, captured in a few seconds but also the decorations that set the stage for this special day.

The couples registered on the portal had an important role in the selection as with their votes they determined the finalists who were then judged by a professional jury.

Nina Pérez says that the Best Real Wedding has great value for the sector as it is an award that seeks the opinion of the bride and groom and a highly qualified jury combined; it boosts the business of the winner and finalists, who will have a new badge on their profile and within the Real Wedding section that designate them as finalists or winner. “The hope is that it will also serve as an incentive for those who didn’t get an award in this edition so that all of us wedding professionals strive to bring more and more value and professional recognition to the wedding photography industry,” says the CEO of matrimonio.com.

Taken from Adnkronos News

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